2023 PROFESSIONAL DEVELOPMENT WORKSHOPS
IT TAKES MORE THAN TALENT: 20 WAYS TO BOOST YOUR CAREER
AS A FINE ARTIST
Zoom Professional Development Workshops By Carolyn Quan
To enroll, go to: TheCreativeLifeAcademy.com
NCWCA members recently received a $10 discount code for each workshop below through chaptermail. Contact Laura Abrams at laura[at]ncwca.org if you did not receive this code.
NCWCA members recently received a $10 discount code for each workshop below through chaptermail. Contact Laura Abrams at laura[at]ncwca.org if you did not receive this code.
Module 1: Social Media and Digital Marketing
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1. Become Computer Literate and Software-Literate
2. Use Social Media to Promote Yourself, Your Art and Your Shows 3. Build Mailing Lists (for Snail Mail and Email Blasts) 4. Pursue Additional Art Income or Residual Income Q&A Session |
Module 2: Branding, Product Development, and Building a Collector Base
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5. Create, Promote and Increase Your Web Presence (Branding)
6. Diversify Your Product, Price Points, Venues and Accounts 7. Build and Maintain Long-term Relationships with Your Clients 8. Build a Professional Portfolio for Presentation Purposes 9. Create Promotional Materials to Inform Others About You and Your Art Q&A Session |
Module 3: Creative/Business Development and Target Marketing
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10. Create a Signature Style and Separate Yourself from Your Competition
11. Know and Understand Your Market 12. Finance Your Dreams and Invest in Your Art “Business” 13. Target Your Specific Market with Advertising and Direct Mail 14. Create Press Releases to Gain Exposure to the Public Through Editorial Coverage 15. Enhance Your Exposure Through Cross-Promotions and Bartering 16. Always Strive to Be a Better Artist Q&A Session |
Module 4: Selling Through Retail Venues, Galleries, Festivals, and Expos
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17. Identify the Types of Art Venues You Wish To Display Your Art In
18. Expand Your Customer Base by Wholesaling to Other Galleries and Retail Venues 19. Understand and Learn How to Make Permanent Displays or Temporary Shows Work for You 20. Generate Exposure and Sales By Taking Your Art On the Road (Festivals, Fairs, Expos) Q&A Session |
About Carolyn Quan
Carolyn Quan is a multiple award-winning, internationally-collected fine artist best known for her unique photo-based visionary artwork. She's been featured in over 20 publications as well as on radio, television, and in a documentary film.
She is the recipient of 20 American Art Awards - an international art competition - and has won multiple art festivals awards including Beverly Hills, La Quinta, Chicago (x2), St. George, and San Francisco. Her work is held in the permanent art collection of the Kinsey Institute as well as in private collections around the world. She is the Founder of the Spiritual Art Awards - an international art competition - and has been a life-long artist advocate. Carolyn has also produced numerous open studio events in North America including the San Francisco Bay Area; Maui, Hawaii; O’ahu, Hawaii; and Toronto.
Recently, due to health challenges, Carolyn re-invented her art career and is now focusing on The Creative Life Academy and developing her creative lifestyle brand, The Q Collection, and has added functional art to her extensive creative portfolio.
She has a passion for sharing and caring and looks forward to teaching you from her extensive experience and knowledge base developed over the past 40 years of her artistic and professional career.
She is the recipient of 20 American Art Awards - an international art competition - and has won multiple art festivals awards including Beverly Hills, La Quinta, Chicago (x2), St. George, and San Francisco. Her work is held in the permanent art collection of the Kinsey Institute as well as in private collections around the world. She is the Founder of the Spiritual Art Awards - an international art competition - and has been a life-long artist advocate. Carolyn has also produced numerous open studio events in North America including the San Francisco Bay Area; Maui, Hawaii; O’ahu, Hawaii; and Toronto.
Recently, due to health challenges, Carolyn re-invented her art career and is now focusing on The Creative Life Academy and developing her creative lifestyle brand, The Q Collection, and has added functional art to her extensive creative portfolio.
She has a passion for sharing and caring and looks forward to teaching you from her extensive experience and knowledge base developed over the past 40 years of her artistic and professional career.
